Dell Hell - Semi European Edition

Recent figures out of the UK point to a serious setback for Dell in Europe and the UK with computer shipments dropping a whopping %22.1 which is not only a shock to Dell pundits but a shame as well... Acer shipments were up %31.6 in the same period, market leader HP up %1.2, Toshiba and Asus reporting %20.3 and %43.4 respectively.

Yikes.

For a company whose core talent was (and I say was) selling good, cheap computers to the masses they don't seem to be doing so well.

One of the UK's most widely read papers The Telegraph recently published a scathing blog that starts off "Poor, schizophrenic Dell..." and then goes on to relate the familiar story of dell hell and the patronizing nightmare of "DELLA" which is apparently some dell website for women. If it's put up by the same talking heads from direct2dell I can well imagine...

Double Yikes.

In another article outlining the mess@dell.com along with the usual description of said mess there are suggestions on potential fixes. The FIRST on the list of things to fix is... you guessed it CUSTOMER SERVICE... hello Talking Heads? This is a sad state of affairs 4 yrs PJJ (post Jeff Jarvis)

Triple Yikes.

And the New York Times reports on a customer service study that shows Dell with a 58% rating which qualifies as Very Poor... no surprise there. Apple got top billing with 80%... no surprise there either.

Quadruple Yikes

I don't know the word for the 5th yikes (fifthuple???) and I am too busy shaking my head over the sad state of affairs in Round Rock to go on so I will leave it there.



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