Dell ranked 25th out of 36 in Canadian Customer Service

Way to go Dell, despite the best efforts of Michael Dell and all the propoganda pouring out of Round Rock touting the supposed "turn around", Dell managed to place a lowly 25th (out of 36 companies reviewed) in a recent survey of customer service in Canada.

So much for all the bullshit coming from Lionel Menchacha and Richard@dell and the propoganda machine known as Direct2Dell.

The survey, titled "How may I help you?" was conducted by the Canadian Broadcasting Corporation and here is a summary of the survey as quoted from the CBC website.

QUOTE

Working with the CBC Research Department, we developed a unique set of standards that evaluate everything from the interactive voice response system that answers most calls these days, to the time you're left waiting on hold. We also measured the effectiveness of the operator - how well they understood the caller, how well the caller could understand the operator, and their demeanour.

We called each company three times: once during a weekday, once at night and once on the weekend. Our call researchers kept detailed notes of each call and then scored the company's performance out of 100. You can see how each company performed by clicking their name in the chart below.

END QUOTE

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